Thursday, November 1, 2012

Bolster Your Company with this 3 Phase Attraction Marketing Blueprint

By John Jamison


My Progressive Attraction Marketing Blueprint

Lead with value -- Live with intention. That's become my tagline. At the beginning it was just 'lead with value', but as I began to grasp and understand what attraction advertising and marketing is; and began asking myself "Why web marketing, why attraction marketing, why a home based business?" it grew into much more. It's possible I'll discuss "the more" some other day; however, in this post I wish to briefly touch on an attraction marketing blueprint that I follow.

Attraction Marketing Blueprint Phases 1 - Three

Decide on Your Target Market

You have to identify who your target market is going to be. As an example, you could possibly target disheartened network marketing experts who are straining to produce results in their major company, individuals looking for a ready-to-go blogging platform, or those that have just joined the web marketing world and require training.

Learn Their Distress or Hurt

OK, after you pick your intended market you need to identify just what their discomfort, hurt, or need is. Let's say the discouraged network marketer needs people to join his or her main company. The person preferring the blogging platform prefer's something that's pretty much set-up and ready to go; and the rookie online marketer requires some significant training.

Offer the Cure

When you have pin-pointed their discomfort or desire, supply a solution. The disappointed network marketer might need increased leads. So you could offer a lead generation tool or system. The person hunting for the blogging platform? Give them a blogging system that they can start blogging on in 5 minutes or less due to the fact that it is currently set-up and prepared. You can supply the inexperienced internet marketer with eBooks, webinars, or videos that cover strategies to promote on the internet.

That's basically what attraction marketing is. Determine your intended market, understand their want, and offer answers.

This is a nice way to capture leads for your own list by providing a landing page first prior to offering your valuable and helpful details. On this landing page ask for their name and e-mail address. This will build your list if you are working on one; and if you are in business to make money online you should be building a contact list using an autoresponder. Beyond this landing page their should be some valuable information, such as a free webinar delivering network marketing training, pay-per-clicking training, the best ways to bath a cat, etc. Attraction advertising goes much deeper then these three attraction marketing blueprint levels presented in this article; however, these provide you a firm starting point.




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